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Last Updated:

5/14/21 10:39 AM

overall rating:

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Sprouts Farmers Market

Internal Representation & Support
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Public Commitment
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External Communication
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To evaluate this pillar, we take into consideration a range of factors, including but not limited to:

- Employee representation

- Diversity, equity, & inclusion (DEI)

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We weigh a company’s degree of public commitment primarily on their monetary contributions to DEI matters or organizations fighting racial injustice.

Forms of monetary support we look for:

One-off donations
Recurring donations
Grant initiatives
Employee donation matching



One of the philanthropic efforts of Sprouts Farmers Market includes the Sprouts Healthy Communities Foundation, which provides grants from $10k-100k to communities in need of food access and education. Sprouts has occasionally posted about these efforts on their social media and blog, showing how they have adapted to using an online format to teach communities about gardening, food processes, and nutrition.


Over the past year, Sprouts has made no acknowledgements of racial injustice in the US despite being pressured on their social media to do so. Their complete silence has been noted in many news articles. Sprouts has also broadly stated in their annual report that it supports and empowers people of all backgrounds despite having no known ERGs, no comprehensive statistics on workforce demographics, and no racial diversity in their BOD and ELT.

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We scour the company’s website and official social media channels to determine what message they are sending around racial injustice, how they are communicating it, and whether their communications are perceived as genuine or performative.

Public statement: We verify that companies have made a formal statement regarding racial injustice.

Social media: We consider how a company uses their platform(s) beyond performative allyship.

Representation: For companies that have the opportunity to showcase diversity in their feed, we consider whether they have adequate Black representation and BIPOC representation across their models. 

Looking for an equitable brand as a replacement? Click here to see our directory! 

Deep Dive

I. Internal Representation & Support:

Board of Directors:

0% (none) Black, 0% (none) BIPOC, 21% - 25% Women

Executive Leadership:

0% (none) Black, 0% (none) BIPOC, 21% - 25% Women

> 40% BIPOC, > 50% Women


Information is not publicly available

DEI Support:

II. Public Commitment

Sprouts Farmers Market has little to no evidence of any monetary commitment publicly available.

III. External Communications

Sprouts Farmers Market has not issued a public statement. has not issued a public statement. Since June 2020, the brand has not posted on social media about racial injustice. While the brand does not regularly feature models in their social media posts, there is little to no evidence of additional actions the brand takes to show support of the LGBTQ+ and other marginalized communities.
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speak out

Send a message to the brand or directly to the Undertones team.

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How is my message received?

All messages are sent to the Undertones team. The brand feedback is collected and consolidated on a quarterly basis. The Undertones team will send the messages to the appropriate contact and keep you posted on any response!

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